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The Community Engagement Programme - Workshop for DeejaysDate : 31 October 2007 Deejays from Mediacorp Radio attended a half-day workshop on the Community Engagement Programme (CEP) this morning. 2 Mediacorp Radio organised the workshop together with the Ministry of Information, Communications and the Arts (MICA) and the CEP Secretariat (from the Ministry of Home Affairs). The aim of the workshop is to give participants a better understanding of :-
3 During the workshop, the DJs discussed their role as a partner in a crisis when radio would be a key channel of information and outreach to the public. 4 As part of the CEP, the CEP Secretariat and the cluster lead agencies* will continue to engage and work with relevant and interested organisations to build capability and networks of trust. For more information on the CEP, please check out the Singapore United web portal at www.singaporeunited.sg
CEP Secretariat (Ministry of Home Affairs) and *The cluster lead agencies are Ministry of Information, Communications and the Arts, Ministry of Community Development, Youth and Sports, Ministry of Education, Ministry of Manpower, and the People's Association. Soundbite (in English) "This morning's workshop on the Community Engagement Programme for DJs is timely and necessary. The radio is the most personally accessible mass media for the individual in a protracted crisis. And DJs are the familiar voices of comfort and trust against the noisy static of confusion and anxiety in a crisis. DJs can therefore play a vital role to keep our people engaged - they can share timely and accurate information, keep people calm, allay their fears, perk up their spirits and in general keep public morale high. Our DJs can help Singaporeans stay tuned and connected and ensure that we remain united and resilient through adversity. " said Mrs Ong-Chew Peck Wan, Director, Community Engagement, Ministry of Home Affairs" Soundbite (in Mandarin) “今天上午为电台节目主持人举办的社区参与计划研讨会是合乎时宜的,也是必要的。 当危机久拖不决时,无线电广播是最容易接触群众的媒体。 而在危机期间一片扰乱人心的混乱声中,主持人熟悉的声音会让听众感到安心,他们所传达的信息也能得到听众的信任。 因此,主持人所扮演的角色是很重要的。他们能协助我们争取国人的参与。他们可以传播即时和准确的信息、安定人心、减轻恐惧、使听众振作起精神,从而提高全体国人的士气。 我国的电台节目主持人能协助我们通过广播同国人保持联系,确保国人在逆境中保持团结和维持复原力。” ――内政部社区参与司长赵碧云女士 Soundbite (in Malay) "Bengkel Program Mendekati Masyarakat yang diadakan untuk para deejay pada pagi ini adalah penting dan tepat pada masanya. Sewaktu berlakunya krisis yang berlarutan, radio merupakan media massa yang paling mudah bagi setiap individu mendapatkan informasi. Dalam suasana yang kacau bilau dan penuh kebimbangan semasa krisis, para deejay merupakan suara-suara yang boleh dipercayai dan dapat meredakan keresahan. Oleh itu para deejay memainkan peranan penting dalam mendekati masyarakat. Mereka dapat memberi informasi yang tepat dan terkini, menenangkan orang ramai serta mengurangkan rasa bimbang mereka dan memberi mereka semangat. Secara amnya, mereka dapat meningkatkan keyakinan orang ramai. Para deejay kita boleh membantu masyarakat Singapura untuk terus mendengar radio dan dengan itu, ia dapat memastikan agar kita kekal bersatu dan tabah mengharungi masa-masa sukar.” -- Puan Ong-Chew Peck Wan, Pengarah, Program Mendekati Masyarakat, Kementerian Ehwal Dalam Negeri Mediacorp DJs come together for Community Engagement Programme workshop Radio is a key channel of information to reach out to the masses in moments of crisis. That's why some 50 Mediacorp Radio deejays have come together to discuss ways they can help to strengthen social cohesion and maintain national harmony. This Community Engagement Programme workshop is co-organised by the Ministry of Information, Communications and the Arts, as well as the CEP Secretariat from the Ministry of Home Affairs. Shaffiq Alkhatib reports. Many of us tune in to our favourite radio stations to listen to the latest hits. Besides providing an avenue for us to keep up with the latest news and updates, radio also plays an integral role in promoting social cohesion. It's a big responsibility, as deejays will be on the frontline in times of crisis, says Class 95's Flying Dutchman. "You as a radio presenter are very much a first line person. The public will turn to you for information. They will turn to you for some degree of comfort. They will turn to you for a case of 'I dont know what to do. What am I going to do?' It's a big responsibility." Another participant, Oli's Mohamed Rafi Abu Bakar, says deejays can also help to calm distressed members of the public and remind them not to panic. "What a deejay is expected to is that, the public will want to know a lot of things about what's going on. So we are there to help them disseminate the information. Whatever we get, we are supposed to tell them not to panic and to be calm throughout." The workshop is timely and necessary, says MHA's Director of Community Engagement, Ong-Chew Peck Wan. "Deejays can help Singaporeans stay tuned and connected and ensure that we remain united and resilient through adversity." The CEP Secretariat and agencies such as the Manpower Ministry and the People's Association will continue to engage relevant organisations to build networks of trust. Please click here to listen to the FM93.8 News bulletin on Workshop for Deejays.
(With thanks to MediaCorp Radio - FM93.8) Note: No reproduction is allowed without permission from MediaCorp Radio. Mediacorp DJs come together for Community Engagement Programme workshop (in Malay) Please click here to listen to the FM94.2 News bulletin on Workshop for Deejays.
(With thanks to MediaCorp Radio - FM94.2) Note: No reproduction is allowed without permission from MediaCorp Radio. 电台主持人参加“社区参与计划”工作坊 52名电台主持人参加了“社区参与计划”工作坊，学习在国家面临危机时，如何准确、有效、即时地把资讯传达给社会大众。 由新闻、通讯及艺术部、内政部和新传媒电台联办的工作坊，希望让主持人了解自己在国家陷入危机时可以扮演的角色，如何借广播的力量在逆境时加强社区凝聚力，更好地应付危机。 内政部社区参与司长赵碧云强调电台主持人的重要性。 "In a protracted crisis, the radio is the most personally accessible mass media for the individual. In the noisy static of confusion and anxiety in a crisis, all DJs are the familiar voices of comfort and trust. The DJs therefore play a vital role to keep our people engaged." 赵碧云说，在危机期间，电台主持人熟悉的声音会让听众感到安心,他们所传达的信息也能得到听众的信任。因此，主持人所扮演的角色是很重要的。 本台主持人邱胜扬出席工作坊后受访时指出，自美国911恐怖袭击和伦敦地铁站爆炸事件发生之后，世界各国意识到恐怖事件可能随时在任何地方发生。因此，加强危机意识和宣扬和睦相处概念是非常重要的。 "我们作为一个传媒……社区参与计划的细节。" 邱胜扬也说，电台希望能加强同有关当局，包括警方、民防部队和内政部的合作，一旦紧急事故发生时，能在第一时间把最即时和准确的信息通过广播传达出去。 城市频道记者报道。 Please click here to listen to the FM95.8 News bulletin on Workshop for Deejays.
(With thanks to MediaCorp Radio - FM95.8) Note: No reproduction is allowed without permission from MediaCorp Radio. Mediacorp DJs come together for Community Engagement Programme workshop (in Tamil) Many of us tune in to the radio to listen to good songs and hear the latest news and developments. Currently the radio is also playing a key role in strengthening social bonding. In that respect, today’s workshop was very useful, says Oli 96.8 DJ Mohd Rafi. Rafi (among other things,) says: This workshop basically explained what happens before an emergency, during an emergency and after an emergency. During an emergency the public would rely on the media like radio and tv. They would want to know what had happened, if there would be any repercussions, whether anything had happened to their loved ones. The role of the mass media is very crucial. In particular, we must know how to contain the situation. Through this workshop, we have got a very good understanding of what is the role of the media (and what is the role of) we people who are working in the media in the event of an emergency. In fact, it must be said that this workshop has brought about an awareness. Please click here to listen to the FM96.8 News bulletin on Workshop for Deejays.
(With thanks to MediaCorp Radio - FM96.8) Note: No reproduction is allowed without permission from MediaCorp Radio. |
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